MeMo² and THX. win 5 IAB Europe Awards

By Christian Manuputty 3rd June 2020

Today the IAB Europe Research Awards took place via an online event. MeMo² was nominated with THX. in 6 out of 8 categories this year, namely Research Innovation, Brand Advertising Effectiveness, Best Use of Research Budget, Audience Measurement, Data Effectiveness, Cross-Media Measurement.

We are happy to announce that MeMo² has won 5 (!) IAB Research Awards in the following categories:

Research Innovation (Gold)

Best Use of Research Budget (Gold)

Data Effectiveness (Silver)

Cross-Media Measurement (Silver)

Audience Measurement (Bronze)