This is my archive

BREAKING: Kantar acquires MeMo²

Kantar, global market leader in data-driven insights, has acquired Amsterdam-based cross-media effect tracking specialist MeMo². The news was announced today. MeMo²’s team and portfolio, with… Read More

MeMo² launches THX. in UK, Germany, France and Belgium

MeMo² a Kantar company launches its own platform THX. in UK, Germany and France after a successful introduction in the Benelux market with 1.300 tracked… Read More

VIDEO: How to apply data to DOOH

IAB Nederland presents a five-part series of webisodes about current developments in the digital out of home market. In episode 4 MeMo²’s Global Head of… Read More

MeMo² winner at the AMMA Awards 2018, 2020 and 2023

The organization of the AMMA Awards, IAB and VIA has announced the winners of the 2023 edition. MeMo² won the award for Best Media… Read More

MeMo² winner at Cross Media Awards 2020

The organization of the Cross Media Awards 2020 has announced the winners of this year’s edition. MeMo² has won an award for Cross Media… Read More

MeMo² nominated twice for AMMA Awards 2020

This week is all about the AMMA Nomination week. Every day, industry organization MWG will announce the nominees in several categories for the AMMA Awards… Read More

MeMo² and THX. win 5 IAB Europe Awards

Today the IAB Europe Research Awards took place via an online event. MeMo² was nominated with THX. in 6 out of 8 categories this year,… Read More

Case: Albert Heijn Media Services as brand builder or conversion generator?

It is often too black and white. TV is committed to brand awareness and store communication ensures conversion. But is that really the case? MeMo²… Read More

MeMo² nominated 6 times for IAB Europe Research Awards

The jury of the IAB Europe Research Awards 2020 announced the shortlist of finalists for this prestigious annual competition. MeMo² also submitted their THX. case… Read More

MeMo² nominated for Cross Media Agency of the Year

The jury of the Cross Media Awards 2020 announced a shortlist of 7 nominated agencies for the award Cross Media Agency of 2020. This year’s… Read More